Editor’s note: As part of PCT’s coverage of NPMA Academy, sponsored by Dow AgroSciences, PCT interviewed several of the speakers at this year’s event.
Kevin Sherrill on His Company’s Use of Facebook
Cindy Mannes on Communicating Arrow Exterminators’ Sustainability Initiative
Sara McKinney on Action Pest Control’s Community Outreach Efforts
Jen McCauley on the Benefits of Personalization
Sarah Thomas’ Tips for Successful E-mail Marketing
Jim McHale on JP McHale Pest Management’s Three Pillars of Success
Michael Botha on Diversifying Service Offerings
Bug Dog Doctor’s Stuart Aust on Building Client Relationships
Sheri Spencer on Pest Control for a Cure

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